Many small sites and business usually do not have enough budget for the flashy and large advertising campaign, and for them, Google AdSense comes as a life saver.All that needs to be done is to signup, and Google will then send the content-relative images, text and video their way.Once you have been accepted, it is quite simple to put the ads on your pages and start getting the profit for your site.AdSense is especially useful to provide advertising revenue for smaller websites that have limited budget and resources for employing sales people and developing advertising sales program.Webmasters implement a small script on the pages of the website to fill the website with advertisements relevant to the discussed topics.The content-rich websites have been quite successful with this advertising program.

To display the text ads from AdWords program from Google, the site must join AdSense program.Joining the program is free, but all sites are not eligible to become a part of it.You also need to make sure that you use the most beneficial keywords to create a niche.Also, do not keep the article short just because you do not feel like writing.Top competitive keywords help increase the AdSense revenue considerably.Once indexed, AdSense will be able to identify the correct ads to be placed on your site.You can use the Overture Search Inventory and get keyword suggestion to improve your ad relevance.You can do this by writing articles and submitting them to the directories of articles such as Ezine.

Another important tip to use AdSense is not to be afraid to ask questions.This will help you create back links to your website. Google AdSense ads are designed and published in wide array of formats.It is also helpful to add a new page to your site every day.More the content, more visitors you will get. Put the AdSense unit on each content page of your site.There are certain tools available that help you fine-tune your page before making it available to the AdSense crawler.It also helps to use a good tool to check the keyword density and fine-tune your site before exposing it to AdSense.